From a Technical Term to a Moralized: A Discourse Analysis of "Cābiān" ("Borderline") on Social Media

Journal: Modern Economics & Management Forum DOI: 10.32629/memf.v6i6.4643

Zheng Huang

Communication University of Zhejiang, Hangzhou 310000, Zhejiang, China

Abstract

In the era when social media has profoundly reshaped interpersonal communication, Moralized predicaments are concealed within stigmatizing symbols, forming another layer of invisible landscape. This study aims to reveal the semantic orientation and associated practices of the symbol "cābiān" ("borderline") and to analyze its feedback mechanisms on Moralized politics, thereby providing a theoretical basis for deconstructing newly formed Moralized stigmatizing discourse in the age of social media. Grounded in Fairclough's three-dimensional framework of critical discourse analysis, this study adopts the method of critical discourse analysis, integrating textual analysis and case study.

Keywords

moralized, symbolic violence, social media, discourse analysis, cābiān ("borderline")

References

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Copyright © 2025 Zheng Huang

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