Research on the Innovation Model of Business Administration in the Music Industry of Harbin City

Journal: Modern Economics & Management Forum DOI: 10.32629/memf.v6i3.4008

Hanzhi Yan¹, Battulga. Z.², Jia Li², Lei Hou³, Mingdong Li³

1. Humanity School, University of Humanities, Darkhan-Uul Province, Mongolia; Harbin Northern Vocational Institute of Aviation, Harbin, Heilongjiang, China
2. Humanity School, University of Humanities, Darkhan-Uul Province, Mongolia
3. Harbin Northern Vocational Institute of Aviation, Harbin, Heilongjiang, China

Abstract

The music industry in Harbin is one of the most important cultural industries in Northeast China. Its business management innovation has shown remarkable vitality and potential in recent years. The purpose of this study is to explore the innovative model of business administration in the music industry of Harbin City and propose implementation strategies. It is found that the music industry in Harbin can start from several aspects such as policy support and environmental optimization, internal management innovation of enterprises, as well as marketing and brand building, so as to achieve the goals of sustainable development and enhance the competitiveness of the industry.

Keywords

Harbin City; music industry; business administration

Full Text

PDF - Viewed/Downloaded: 1 Times

References

[1] Jin Rong. An Interview with Wang Jiaju, a Music Pioneer of Harbin City [J]. Jiaying Literature, 2024, (04): 15-17.
[2] Liu Fawei, Liu Mengdan. Harbin, Heilongjiang Province: The "City of Music" exudes an International Flair [N]. People's Daily Overseas Edition, 2023-11-22 (012).
[3] Xu Weiyang. Research on the Teaching Practice of World Ethnic Music in High Schools of Harbin City [D]. Harbin Normal University, 2023.

Citing this article:

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License