Research on Strategic Management Optimization of Small-medium Enterprises in Machinery and Equipment Industry

Journal: Modern Economics & Management Forum DOI: 10.32629/memf.v5i6.3348

Peng Wang, Heyong Wang

School of Accounting, Hainan Vocational University of Science and Technology, Haikou 571126, Hainan, China

Abstract

With the development of information and technology, Chinese small-medium enterprises are facing the fate of transformation and upgrading. Only through transformation and upgrading can enterprises have a larger living space. Therefore, it is necessary to discuss the strategic management of small-medium enterprises in the information age. This paper introduces the relevant concepts of strategic management of small-medium enterprises, takes manufacturing industry as an example, points out the present situation of small-medium enterprises, and puts forward the strategies and methods of strategic management of small-medium enterprises.

Keywords

Small-medium enterprises; Strategic management; Transformation and upgrading

References

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