The Development of Retail Industry from the Perspective of Business Ethics — Take Pangdonglai as an Example
Journal: Modern Economics & Management Forum DOI: 10.32629/memf.v5i6.3175
Abstract
The online retail revolution is in full swing, while how to realize the innovative and sustainable development of traditional physical retail industry has attracted widespread attention. What drives people to travel long distances and queue up outside Pangdonglai's doors? Based on the theory of business ethics, this paper will deconstruct the "giant" of the retail industry, from the five aspects of employees, suppliers, customers, competitors, society and the environment. It explores how Pangdonglai adheres to business ethics to achieve long-term development, providing practical model for the transformation of Chinese enterprise management.
Keywords
business ethics, Pangdonglai, corporate culture, ESG
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