Modern Economics & Management Forum

This paper aims to explore the impact of accounting information quality on corporate investor relations and proposes corresponding enhancement strategies. The paper begins with an overview of accounting information quality and analyzes its importance to investors. It then delves into the impact of accounting information quality on investors, such as the effects of information asymmetry and information transparency on investor decision-making and trust. Furthermore, strategies for improving accounting information quality are proposed, providing reference for enterprises to optimize their accounting information quality.