Modern Economics & Management Forum

In recent years, big data technology has gradually entered people's lives. All walks of life use big data technology to break the traditional data management method. The scale of data and the type of data processing are more diversified. The application makes the work of accountants more convenient, and also provides a broad space for the reform of accounting education. This paper takes the new characteristics of college accounting continuing education under the background of big data technology as the breakthrough point, expounds the problems existing in accounting continuing education under the background of big data, and puts forward specific measures to strengthen accounting continuing education, aiming to provide continuing education and development assistance for college accountants.