Journal of Higher Education Research

This paper focuses on employment and entrepreneurship initiatives in Chinese higher education institutions over the past five years (2019–2024), analyzing their effectiveness, challenges, and development trends in a complex and evolving environment. Research indicates that supported by policies such as “Stabilizing Employment” and “Securing Employment,” universities have maintained stable employment rates and enhanced innovation and entrepreneurship vitality. However, persistent challenges include intensifying structural contradictions, disparities in employment quality, and shifts in student attitudes. Future efforts should deepen industry-education integration, optimize educational structures, strengthen career education, improve entrepreneurial ecosystems, and establish new systems for employment and entrepreneurship work in higher education institutions that meet high-quality development requirements.