Arts Studies and Criticism

Regional art history encompasses the development, styles, schools, and cultural backgrounds of art within a given area, serving as a precious historical and cultural resource that also exerts significant influence on the development of the modern cultural industry. Especially in the current context of China’s vigorous promotion of cultural confidence, integrating regional art history into the modern cultural and creative industry holds great practical significance for addressing the problems of homogeneity, lack of creativity, and insufficient vitality in cultural and creative products. Based on this, this paper, from the perspective of broad regional art history, clarifies its positive impact on the modern cultural and creative industry, and, in light of the practical dilemmas faced by the industry, proposes countermeasures from the aspects of strengthening the excavation and interpretation of artistic cultural connotations, balancing commercialization and cultural preservation, improving market-oriented mechanisms, and enhancing talent and financial support.