Explore the Relationship Between the Stereotype of Self-orientalism and Actual Cultural Symbols in Films and Television Series

Journal: Arts Studies and Criticism DOI: 10.32629/asc.v5i5.3089

Yirong He

Dianchi College of Yunnan University, Kunming 650228, Yunnan, China

Abstract

Self-orientalism is the embodiment of Occidentalism’s appropriation; in fact, it is submission and obedience to the colonisation of the occidental spirit. The characteristics of modernity opposed by other ethnic groups and indigenous groups are opposed by Occidentalism. And is Orientalism considered the antithesis of civilization? Non-European civilization is regarded as the eternal "other" so long as the West has maintained a one-way gaze on the East. When social problems spark discussion, the West is frequently used as a positive example, while China is the target of attacks and criticism. It appears that if we do not become "Western", we will continue to be ignorant and barbaric. When western cultural symbols become mainstream standards and have great discourse power, they will exert a subtle influence on the personality of Chinese culture, and the loss of a nation's cultural identity will be detrimental to its vitality and creativity.

Keywords

occidentalism, self-orientalism, stereotype, representation of culture, qualitative analysis

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