Arts Studies and Criticism

Drama, film and television works move the audience by telling the storyline, shaping the characters, creating visual experience, and bringing emotional experience. Drama, film and television art design is an important part of the creation of works, and plays a significant role in the overall feeling and emotional experience of the work. In art design, scene construction and atmosphere creation are the core contents, creating a virtual world with authenticity and guiding the audience into the world of the work. This paper mainly analyzes the basic principles of scene construction and atmosphere creation in drama, film and television art design, and puts forward design techniques and techniques in combination with reality.